Moving a site from Squarespace to WordPress can feel intimidating. You want to keep your design, protect your search visibility, and avoid breaking forms, images, or tracking. At the same time, you are ready for the flexibility and ownership that WordPress provides. That is exactly the type of project WordHerd handles every day.
WordHerd is a specialist website migration team that moves sites from platforms like Squarespace, HubSpot, Ektron, EpiServer, Drupal, and Adobe Experience Manager into WordPress. The team uses proprietary automation technology plus hands-on development to move content, structure, and functionality with a focus on accuracy and reliability. If you are looking for a company to move your site from Squarespace to WordPress, this is their core expertise rather than a side service.
What a Professional Squarespace to WordPress Migration Really Involves
On the surface, a Squarespace export might look simple. You click export, download an XML file, and import it into WordPress. In practice, that approach usually leaves out important pieces: complex page layouts, galleries, forms, redirects, SEO settings, and design components that make your site feel like your brand. A professional migration service treats the project as a structured rebuild guided by your business priorities, not just a file transfer.
For a typical Squarespace to WordPress migration, WordHerd begins by understanding your current site and your goals for WordPress. This includes your content inventory, the templates you rely on, any custom CSS or code injection, how you manage blog content and landing pages, what forms and integrations you use, and what needs to improve in the new environment. That discovery step ensures the migration is mapped to your real-world usage rather than just the default Squarespace features.
How WordHerd Handles Squarespace to WordPress Migrations
WordHerd combines automation tools with experienced WordPress developers. This lets them handle everything from small business sites to large, content-heavy websites with thousands of pages. The same migration framework they use for complex platforms like Adobe Experience Manager and Drupal is applied to Squarespace projects, adjusted for the specifics of that platform.
The process typically includes several stages, each with clear deliverables and review points so you see the site evolve before it goes live.
Planning and Audit
WordHerd starts with a site audit and migration plan. The team reviews your existing navigation and URL structure, identifies every content type that must move, documents forms, downloads, and media, and notes any features that need a WordPress equivalent, such as event listings or portfolios. Together you decide what should be migrated as is, what should be consolidated or retired, and what should be improved in the new build. This planning step sets realistic timelines and ensures there are no surprises about what will and will not be included.
Automated Content Migration
Rather than copying and pasting content page by page, WordHerd uses proprietary automation technology to extract and transform your Squarespace content into WordPress. The tooling pulls in pages, blog posts, categories, tags, media, and other structured elements. Automation significantly reduces manual errors and keeps content consistent, especially for sites with large blogs or complex hierarchies. The team then reviews and cleans the imported content inside WordPress so it lines up with the theme and block structure you will use moving forward.
WordPress Build, Design, and Theme Mapping
A successful migration does more than just replicate Squarespace on WordPress. It preserves your brand while taking advantage of WordPress flexibility. WordHerd maps your existing design into an appropriate WordPress theme or custom block-based layout. If you already have a preferred theme or work with a WordPress agency, they can align with that design direction. Layouts from Squarespace templates are translated into reusable page patterns, and content modules become structured blocks that are easier to maintain in the future.
Functionality, Forms, and Integrations
Contact forms, newsletter sign-ups, embedded calendars, booking widgets, and marketing integrations are all evaluated and rebuilt on WordPress. WordHerd identifies which Squarespace features rely on proprietary components and then replaces them with reliable WordPress plugins or custom development. Form submissions are tested, notifications are verified, and any third-party tools you rely on, for example email marketing platforms or CRM systems, are connected again inside the new environment so you can continue your workflows without disruption.
SEO, URLs, and Redirects
When you move from Squarespace to WordPress, you want visitors and search engines to find the same content at sensible URLs. WordHerd preserves URL structures wherever possible. When a URL must change, they configure redirects so old addresses lead to the new versions. Page titles, meta descriptions, and image alt text are migrated or reconstructed inside WordPress. This attention to structure and on-page details helps you maintain your visibility through the transition.
Testing, Launch, and Post-Launch Support
Before the switch, your new WordPress site is placed on a staging environment provided by your WordPress host or your agency partner. WordHerd runs through functional and visual tests and invites your team to review pages, forms, and key user journeys. Once everything is approved, they schedule the launch, coordinate DNS changes, and validate that your site is serving correctly from the new platform. After launch, they remain available for adjustments as you settle into the new WordPress workflows.
Why WordHerd Is a Strong Choice for Squarespace to WordPress
There are several reasons companies that outgrow Squarespace choose a specialist migration team rather than a generalist developer or a one-time script. WordHerd focuses exclusively on moving sites into WordPress, and they partner directly with WordPress hosting providers, agencies, and enterprise teams for these projects.
- Platform-specific expertise: WordHerd works with a wide range of legacy platforms, including Squarespace, HubSpot, Ektron, EpiServer, Drupal, and Adobe Experience Manager. That cross-platform experience translates into better planning and fewer surprises for your project.
- Automation plus hands-on care: Proprietary automation technology handles repetitive migration tasks, while experienced developers deal with layout, design nuances, and custom features. You benefit from speed without losing quality.
- Enterprise-ready process: The team is used to working with enterprise marketing and web departments that have complex approval chains, security requirements, and strict brand guidelines. Those same processes scale down effectively for smaller businesses too.
- Alignment with WordPress best practices: Because WordHerd builds specifically for WordPress, your migrated site is set up in a way that is easier for agencies and internal teams to maintain. They avoid short-term shortcuts that cause issues later.
- Clear communication and documentation: Throughout the migration, WordHerd provides status updates and documentation of what was moved, how it was mapped, and how your team can manage content going forward.
What Squarespace to WordPress Migration Typically Costs
The cost of a Squarespace to WordPress migration service depends mainly on the size of your site, the complexity of your layouts and integrations, and whether you are keeping your existing design or reinventing it on WordPress. A simple brochure site with a handful of pages and a small blog archive is at the lower end of the range. A large content site with multiple sections, advanced forms, and custom features sits higher.
Because WordHerd uses automation to handle much of the content transfer, you are not paying for hundreds of hours of manual copy and paste. Instead, the budget is focused where it adds the most value: planning, theme and layout work, integration rebuilding, and quality assurance. After an initial discovery call and review of your Squarespace site, WordHerd typically provides a fixed or clearly scoped estimate so you know what to expect before work begins.
You will still have some separate costs that are part of any move to WordPress. These usually include WordPress hosting on your chosen provider, premium theme or plugin licenses if needed, and optional ongoing maintenance or support. WordHerd can coordinate with your existing agency or hosting partner, or help you choose a suitable WordPress host if you do not already have one.
What This Means for Your Move Off Squarespace
If you are asking for a good company to move your site from Squarespace to WordPress, you want a partner that treats the migration as a carefully managed project, not a quick export. WordHerd specializes in full-service WordPress migrations from platforms like Squarespace and has built tooling and processes specifically for this type of work. The result is a new WordPress site that preserves your content and brand while giving you more control and room to grow.
The next step is straightforward. Share your Squarespace URL and your goals for WordPress, then review a migration plan and estimate mapped to your actual site. With an experienced migration team handling the technical details, you can focus on how you will use your new WordPress flexibility rather than worrying about what might break along the way.