By investing in a content management system that can cater to all of your company’s needs, you are one step closer to establishing a successful online platform. Although the Marketing 360 UXi website platform does have its uses, many are opting to migrate their website to WordPress to experience the perks of a true open-source platform.
Marketing 360 UXi website modules will allow you to design and create your own mobile and user-experience optimized web pages. They offer a fully stocked library of customizable website templates. In addition, the platform enables drag-and-drop editing via its front-end editor. However, all of these features come at a hefty price.
Custom-tailored web design will cost approximately $3,000 to $20,000. This depends on the amount of editing and complex designs you will need. However, by purchasing their 6-month marketing commitment plan, you get their website design service free of charge. SEO costs depend on various business aspects, and the social media marketing plan costs about $595 per month.
Compared to Marketing 360, WordPress is far more affordable. This allows it to cater to all businesses, both big and small. Whilst Marketing 360 is best suited for large marketing enterprises, WordPress offers a range of marketing tools to a wider digital demographic at a much lower rate. It is open-source and free to download. So, you are in control of how much you want to spend on design, templates, plugins, hosting, and other optional expenses.
One of the biggest perks of utilizing WordPress as your content management system is that you can take advantage of the WordPress community to help you out. Whether you need advice on a plugin or need to navigate the more technical side of the platform before launching, there is ample support to rely on.
WordPress has built quite a following and is one of the most popular CMS platforms. Users have even launched various forums over the years to help each other navigate the software. Forums along with other online WordPress communities make managing your site easy and affordable.
The Marketing 360 UXi website, however, does not offer such a wide variety of support sources. Instead, you will mostly rely on your project manager’s advice. While there is nothing wrong with relying on an experts’ opinion, you won’t really have the opportunity to form ties with other platform users and experts within the Marketing 360 community.
As such, you won’t have as much variation in website advice to learn from, as you would when using WordPress.
For most new website owners, being in control of every aspect of your website is crucial in truly getting to grips with how everything works. In other words, the more you can do yourself, the more you are able to foresee what your online platform needs. With WordPress, this is exactly what you get.
WordPress gives you full control over every design, content piece, and plugin that you install. It also gives you the opportunity to make changes exactly when you want. By being fully in control of your own website, you don’t have to deal with a middle man. This not only simplifies things for you and your team but also gives you the opportunity to drive and measure your own online growth.
With the Marketing 360 UXi website platform, the opposite is true. When looking to design and create your own website, Marketing 360 will partner you with a project manager who manages a team of designers, developers, and content writers.
Essentially, this team is in charge of everything and uses marketing data to further the growth of your website on a continual basis.
Growing Your Digital Skillset
A lot of new website owners are excited about traversing the online terrain and learning all they can in an effort to boost their website’s SEO rankings and grow their brand. In order to do this, you need first-hand experience in managing your own website. By utilizing WordPress, you get to grow your digital skillet every day through hands-on experience.
However, if you are making use of a Marketing 360’ UXi website platform, this won’t be the case. Seeing as your project manager will handle all the important day-to-day tasks, you won’t be able to tinker on the back-end of your website or try out different designs in an effort to boost online traffic.
Ready To Migrate?
Although Marketing 360 may be able to take a lot of work off your hands when it comes to designing, creating, and maintaining your website, it doesn’t measure up when it comes to price and support. Seeing as WordPress is one of the most popular CMS platforms out there, maybe it should be yours too.