WordPress is a powerful content management system that offers a wide range of functionality, while also being easy to maintain. Companies of all sizes can find many plugins to handle custom functionality including content management, CRM connectivity, e-commerce, reporting and analytics, in addition to a wide variety of other features.
Customization of a WordPress site can be done without any knowledge of web development, and the site can remain live to visiting traffic while the changes are being implemented. Overall, it is an excellent and arguably superior platform to Business Catalyst that will supply a wide variety of web solutions for practically any aspect of your business.
This is a category in which WordPress truly excels. WordPress does a stellar job of being optimized for search engine visibility in general, but you can go above and beyond to maximize SEO through the use of several different plugins. The platform offers a variety of tools that make it easy to increase your site’s visibility through minor changes in the actual content. While this is incredibly beneficial for marketing and increasing traffic, the process is also made extremely convenient on the platform as opposed to doing all of your SEO manually.
As soon as you login to your WordPress account, you are met with dashboards and toolbars that make managing a site incredibly simple and user friendly, the way it should be. WordPress allows you the option of accessing the code of your website for more specific updates, but also provides you with an interface that makes aesthetic changes easy to implement even without a background in web design or development. If it is time for an entire redesign of your site, this process is also made simple through WordPress. Your website’s data is stored in a database on the platform, so all you need to do is redesign the template to display that data. Rather than having to transfer all of your data to a new site, you can modify the appearance of the template and WordPress handles the rest.
WordPress makes it easy to manage the different roles of users for your site. By default, it’s simple to add a user and modify what permissions they have such as administrator, editor, author, contributor, and subscriber. Plus, you can extend these roles with community plugins. Managing each level of a user can essentially all be done from one place, making it easy to manage access of people working with you on the site as well as people who are simply subscribing to read the site’s content.
WordPress offers flexibility in the user hierarchy, meaning there does not need to be just one administrator, for example. There can be multiple people managing the site, while multiple others can contribute to the site without needing to go through the administrator each time. This can allow a functional, efficient work environment to be created through your site, streamlining important processes and keeping the site updated consistently.
If you want to keep the look and functionality of your Business Catalyst site, great! You can keep the appearance and operations of your site the same by migrating to WordPress, and in addition you can enjoy all of the benefits listed above. For any users looking to add new features and updates to their sites, WordPress has a library of plugins that offer a wide variety of functionality. These plugins are easy to add and also easy to maintain through the WordPress user-friendly interface.
WordHerd seamlessly transitions from Business Catalyst to WordPress using proprietary migration tools and years of experience migrating thousands of sites. We invite you to review our portfolio of previous work and see what some of our satisfied customers have to say about us.
Your website is the centerpiece of your company and transitioning to a reliable content management system with a wide range of functionality is extremely beneficial. The migration to WordPress will make web management and development more convenient, and provide a reliable platform for your business to grow.
A few companies we've migrated websites for