In recent years there has been, what may be considered, a mass CMS migration to WordPress. At a whopping 63.6% share of the Content Management System (CMS) market, WordPress has surpassed a vast number of systems. One of the few fighting systems, Adobe Experience Manager (AEM), has continued to grow especially in the enterprise sector. The sturdy presence of AEM and the uprising reign of WordPress begs the question – should you plan for Adobe Experience Manager migration to WordPress?
AEM For Enterprise
As a reputable platform, AEM has been a steady competitor in the CMS market for many years. The system’s esteemed functionality and an array of analytics and e-commerce features have made it particularly popular with enterprises. Although many companies may have adopted AEM in the past when it was one of the few best options available, there are many reasons as to why these businesses remain loyal.
From a technical perspective, AEM is polished and usable owing to its blend of open source technologies with several touches from Adobe. The system has an expansive and well-executed selection of features.
The flexible window integration, backend configuration, and general capabilities are formulated to successfully equip any user. However, the platform’s complexity requires users to undergo sufficient training for its effective use. As such, AEM places somewhere between extremely complex and easy-to-use CMSs.
AEM’s payment is subscription-based according to the specific features selected by the user. Companies are often willing to purchase a system, even with a steep cost, due to guaranteed quality and tailored functionality.
Why Migrate Adobe Experience Manager To WordPress?
The increasing popularity of WordPress is not a matter of chance. Rather, it is based on concrete reasons for the success of the system over its counterparts. Below are some of the main reasons to migrate from AEM to WordPress.
Money Makes A Difference
One of the most important factors in CMS migration feasibility is money. This is especially critical for a business to ensure long term financial health.
Initiated as free software, WordPress continues to offer its services without charge. The platform was conceptualized as an open-sourced project (licensed under the GNU Public License). This ensures system access and functionality without having to consult a stringent budget.
On the contrary, AEM is a closed-source software with a subscription fee. The cost is based on the type of enterprise as well as its desired functionality. The estimated costs are generally projected to fall within the range of $250,000 to $1,000,000 and greater per year.
It doesn’t help to have a system that has a million functionalities but none are relevant to your enterprise. Concurrently, it is crucial to choose a system that will be able to accommodate potential changes as your business evolves over time. With this in mind, CMS seekers need to be on the lookout for systems that incorporate future-adaptable technology, expandability, and customizability.
Since its original blogging platform purpose, WordPress has ventured into many other territories and successfully established itself as a reputable platform. The saying often goes “quality over quantity”, but somehow WordPress has managed to achieve both.
The system is reliable and adaptable to any project venture. It comprises about 55,000 free plugins – essentially ensuring limitless capabilities. There are, however, case-specific performance boundaries that you should check before any migration.
AEM largely exhibits a directly proportional relationship between its cost and functionality. The more vast and powerful the features, the greater the bank burden. Although the price is definitely a downfall, the advantage of this approach is that it is more tailored to the client. At the end of the day, enterprises will only pay for the features that they need.
The Easiest Option
As an enterprise that requires frequent website changes, the last thing that you want is a complicated system that causes you to be inefficient and fall behind schedule. With particular reference to AEM, often the only way to navigate this is to ensure extensive system training to equip your team to use the platform.
WordPress’s prized feature is its intuitive dashboard interface and simple navigation. The smooth drag-and-drop page builder assists an effortless and accessible means to build a winning website. In addition, the hidden settings option ensures that the page presentation stays straightforward.
To top it off, with a bespoke WordPress website, the entire platform is tailored to your specific ecosystem and daily workflow. This helps to reduce any confusion and elevates the ease of use.
Cost, performance, and ease of use all play important roles in selecting an enterprise CMS. Despite this, it is critical to remember that websites are not an expense, but an investment that will impact many layers of your business. WordPress was proven to triumph in these categories. If you are a current AEM user, simply based on the data, we would highly recommend planning Adobe Experience Manager migration to WordPress.