There are several reasons why a publishing company might choose to use WordPress as the content management system (CMS) for their website. Some examples of large publishing companies using WordPress include The New Yorker, BBC America, Sony Music, and The Rolling Stones. Let’s dive into the top reasons we hear from our customers:
Why Publishing Companies use WordPress
- Flexibility and scalability: WordPress is a highly customizable and scalable platform, making it a good choice for publishing companies of all sizes, from small independent publishers to large media organizations. It can be easily adapted to meet the unique needs of a publishing company and can grow with the company as it expands.
- Large community of users and developers: WordPress has a large and active community of users and developers, which means there is a wealth of knowledge, resources, and support available for anyone using the platform. This can be particularly beneficial for publishing companies who may need help with customization, troubleshooting, and ongoing maintenance.
- Cost-effective: WordPress is open-source software, which means it is free to download and use. This can be a significant cost-saving measure for publishing companies, especially when compared to proprietary CMS solutions that can be expensive to license and maintain.
- Easy content creation and management: WordPress has a user-friendly interface and powerful content management features that make it easy for publishing companies to create, manage, and publish content on their websites. It also allows for easily management of multiple authors, scheduling of post, and organization of the archive.
- SEO friendly: WordPress is optimized for search engines and is naturally SEO friendly. It has many built-in features, such as meta tags and automated XML sitemaps, that make it easy for publishing companies to optimize their content for search engines.
- Great plugins and add-ons: WordPress has a huge repository of plugins, many of them designed specifically for publishing companies. It offers widgets, analytics, monetization, subscriptions, and more.
WordPress Themes
When it comes to creating a website for a publishing company, there are a number of WordPress themes that are well-suited for the job. Here are a few of the preferred options:
- Underscores – This theme is built with the block editor in mind, the new WordPress editor called Gutenberg. It’s a minimalist and modern design and allows for creative use of blocks to make the website unique.
- Newspaper – This theme is specifically designed for news and magazine websites and comes with a range of features that make it easy to create a professional-looking site. It includes support for different post formats, a built-in review system, and a variety of layout options for displaying articles and images.
- Jannah – It is a News & Magazine WordPress Theme. It offer several options for customization which makes it a perfect choice for publishing companies.It has a modern design and is responsive across different devices. It also includes a range of options for displaying articles, including a variety of post grid and list layouts.
- Sahifa – This theme has a clean and modern design and includes a range of features that are well-suited for news and magazine websites. It includes support for different post formats, a built-in review system, and a variety of layout options for displaying articles and images.
How to Choose
When choosing a theme for your publishing company’s website, it’s important to consider your specific needs and requirements. Each of the above-mentioned themes have their own unique features and strengths, so be sure to check the theme demos and review their features before making a decision. Also, make sure the theme is regularly updated and supported by the developer.
Please keep in mind that this is not an exhaustive list and there are many other good options available on the market. It’s always a good idea to do your research, read reviews and check the theme demos before making a final decision. At WordHerd our specialty is helping companies transition to WordPress, whether it includes a redesign or a theme match, we can do it all and would love to help you.